New business marketing empowers the industry to achieve a win-win situation Longjiang Food Industry Docking Procurement Conference was successfully held in Harbin
On the afternoon of November 15, sponsored by the Heilongjiang Provincial Department of Industry and Information Technology, the Provincial Department of Commerce, and the Provincial Food and Material Reserve Bureau, and hosted by Heilongjiang Agricultural Investment Food Group and Sina Heilongjiang, the "Longjiang Food Industry Docking and Procurement Conference" was successfully held in Harbin. More than 400 representatives of high-quality manufacturers and buyers in the food industry from all over the country gathered together to discuss the development of the food industry and promote new business marketing.
Heilongjiang Provincial Department of Industry and Information Technology first-level inspector Guan Yingmin
Heilongjiang Provincial Department of Industry and Information Technology first-level inspector Guan Yingmin在致辞中表示，作为传统优势产业，龙江食品工业已成为黑龙江省成长性最好、发展潜力最大的产业之一，营收规模仅次于能源工业排在第二位，“寒地黑土、绿色有机、非转基因”是龙江食品的三张“金字招牌”。省工信厅认真贯彻落实有关部署，聚力抓紧抓实抓好食品工业经济，着力推动食品企业增品种、提品质、创品牌，积极促进采供高效对接，务实商贸合作，为企业市场开拓创造更广阔的合作空间。
Cui Longjiang, second-level inspector of the Heilongjiang Provincial Department of Commerce
Cui Longjiang, second-level inspector of the Heilongjiang Provincial Department of Commerce在致辞中表示，省商务厅立足部门职能，聚焦供应链销售环节，围绕打通城乡商贸流通体系，积极推动县域商业建设行动，加大对补齐县域商业基础设施短板、提高生活服务供给质量等方面的扶持力度。全省电子商务从消费端向生产端、供给端快速渗透，通过“数实”融合重构产业链与价值链，进一步促进传统产业转型升级。
Heilongjiang is the largest grain production province in the country, is one of the world's three major black soil, fertile land, rich water resources, suitable climatic conditions, diverse crop varieties, rice, soybeans, corn, dairy products, edible fungi, miscellaneous grains and other "black soil products" are widely praised. Among the abundant crop products in Heilongjiang, there is no doubt that the development of the rice industry is the most prominent. In the promotion session, Zhao Ying, Deputy Mayor of Wuchang Municipal People's Government, Wang Jianfeng, Deputy County Mayor of Qing'an County People's Government, Lv Xiaoguang, Mayor of Tieli Municipal People's Government, Hu Yanli, Deputy County Mayor of Tailai County People's Government, Gao Shouxing, Deputy County Mayor of Fangzheng County People's Government, Dou Lantao, Deputy County Mayor of Keshan County People's Government, Lv Ming, Deputy General Manager of Marketing Center of Wuchang Qiaofu Dayuan Agricultural Co., Ltd., Liu Guitian, General Manager of Wuchang Caiqiao Rice Industry Co., Ltd., Zhao Yingxu, channel sales director of Wuchang Sunflower Sunshine Rice Industry Co., Ltd., and other relevant persons in charge of rice producing areas and leading rice enterprises respectively promoted the advantages and characteristics of the production areas and enterprises, so that the majority of buyers have a more comprehensive and in-depth understanding of Heilongjiang rice.
Xu Zhijiang, Deputy General Manager of China Resources Vanguard (Holdings) Co., Ltd., Zhou Yihua, General Manager of Agriculture of Xinxuan Group, and Luo Yongcun, Vice President of the World Federation of Chinese Cuisine Industry, as representatives of buyers, respectively explained their platforms and business development, hoping to cooperate with high-quality food enterprises in Longjiang and jointly contribute to meeting consumers' yearning for a "better life".
In the dialogue between the two sides of supply and procurement, the sales leaders of Qiaofu Compound, Wuchang Caiqiao, Sunflower Sunshine and other enterprises answered the pain points raised by buyers such as product cost, quality, and user differentiation, hoping that the supply and procurement sides can work together for a win-win situation, and provide consumers with products of different values on the basis of ensuring product quality by increasing research and development efforts to meet the personalized needs of consumers.
Representatives of Longjiang high-quality food enterprises, Beidahuang Liquor, Yuquan Liquor, Sinbach Craft Beer, Zhulu Beverage, Yichun Senlong Food, Huanan Nongshengyuan, Shanyou Edible Mushroom, Heilongjiang Xiangqi Trading, British Love Food Company, Huifeng Youmu, Madier, Wudalianchi Beer, Qiulin Gwass, etc., also actively participated in this docking procurement activity through theme promotion, product display, prize sponsorship and other forms.
At present, Longjiang food industry is in the revitalization and development, promising strategic opportunity period, November 14-18, the first China (Heilongjiang) International Green Food and National Soybean Industry Expo is being held in Harbin International Convention and Exhibition Center, as an opportunity, "Longjiang Food Industry Docking Procurement Meeting" held for the construction of a long-term mechanism for the free docking and negotiation of cooperation between the two sides of production and marketing, and expand the channels of Longjiang food to the whole country, played a positive role in promoting. In the future, it is hoped that the supply and procurement sides can interact more, reciprocate, seek and share, and work together to create a new space for win-win development.
Source: Longjiang Gongxin
